Category: Technical SEO

Did you know? According to Statista, nearly 6 in every ten of all US consumers above the age of 12 listen to podcasts.

The reason being listeners find podcasts more engaging, and most people tune in to learn something new. This engaging factor substantiates why US podcast ad spending growth is expected to surpass $2 billion by 2023, which is a 27% year-over-year growth.

Not surprising, even search engines like Google have already recognized the potential of podcasts and feature rich results to enable them to stand out in search results.

So, if you’re planning to explore this marketing channel – you’ll find what you need in this guide.

Google announces an algorithm update and your site is starting to show signs of being affected – now what?

Are the two even related? We’ll cover all that & more in this complete guide to dealing with & recovering from Google algorithm updates the right way…

If you read another image SEO guide before this one – they’ll have you thinking image SEO is just about adding some alt tags to images and calling it a day. 

The truth is there’s a lot more to image SEO than alt tags and file names. 

In fact, Google’s recent advances in machine learning – which we can somewhat gauge by the efficacy of their cloud vision API product actually indicates they’re already able to determine the contents of images without relying on alt tags at all. 

So what should you even focus on when it comes to images on your website? Can you even still optimize images for search at all?

That’s what we’ll be covering in this guide & more. 

Ever wondered how you can get started with adding Recipe Schema to WordPress websites? Taking advantage of structured data helps search engines like Google show Recipe Rich Snippets that help your content stand out in SERPs (search engine results pages). 

So, without further ado – in this post, we’ll walk you through the entire process of adding Recipe Schema Markup to your WordPress website, the best way. 

Looking to set up bulk redirects on your WordPress website to handle anything from a permalink structure change all the way to site architecture improvements?

Nobody likes broken links, which is why whenever you (permanently) change the original location of a webpage to a new one (where it’s still accessible), a 301 is the best & most suitable way to direct visitors to the new, updated page.